70% of transformation initiatives fail*

Technology drives change, but success depends on people. Organisations struggle with:

  • Employee resistance to new ways of working
  • Initiatives stalling due to lack of adoption
  • Top talent leaving as change uncertainty increases
  • Low adoption rates of new technologies and processes
  • Demonstrating measurable ROI on change initiatives

*McKinsey, 2024

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A change programme for people, by people

Make adaptability your competitive advantage. When your competitors face resistance, your network of change champions drive transformation from within, turning your organisation into an adaptable enterprise.

  • Transform resistance into readiness

Create psychologically safe spaces where employees explore, understand, and embrace change, turning skeptics into advocates.

  • Leaders as change catalysts

Equip leaders at every level with coaching and facilitation skills to drive a cascading effect of change readiness.

  • Scale cultural transformation

Leverage the power of network and community to rapidly scale change adoption across your entire organisation.

  • Measure real impact of change

Track engagement, adaptability and ROI in real-time to demonstrate tangible progress in transformation efforts.

Measure how adaptable you are to change

Our adaptability diagnostic has been designed to show professionals, business leaders and entrepreneurs their blind spots and provide instant, actionable steps on how to build adaptability skills.

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Make change your competitive advantage

“What got us here won’t get us there”. By focusing on technology and process, traditional approaches to change have met with organisational resistance. We focus on the people first, harnessing their potential to innovate and collaborate your way to competitive advantage.

Traditional change programsThe Maia approach
Resistance derailing strategic transformation initiativesNetwork of change champions driving transformation from within
Change limited to top-down directivesChange leadership emerging at every level
Top talent departing amid change uncertaintyKey talent choosing to stay and lead transformation
Teams exhausted by constant change demandsWorkforce energised by continuous evolution
Fragmented, disconnected change initiativesUnified, cohesive transformation approach
Inability to scale change across global teamsProven scalability across diverse, global workforces

Case study

While team members and management feel overwhelmed with workload and frustrated by inefficient processes, their desire to protect their roles can result in conscious and subconscious resistance to change. Our clients often find that new technologies and tools aren’t picked up and used once implemented, or are used but to a very limited extent due to fear of redundancy. We work with our clients to develop skills and career paths for their workforce, incentivising change and commercialisation of investment in process reengineering and digital capabilities. 

Challenges: 

Our client aimed to improve customer service while implementing leaner structures with high talent density. Despite complaints about the status quo, people protect old ways unless driving change themselves. Everyone agreed on potential efficiencies, yet habits persisted, reflected in frustrated customer and employee feedback.

Solution:

We built a programme focused on human skills spanning empathy, creativity and critical thinking. Delivered by leaders trained in Maia coaching capabilities, they triggered positive change, boosting collaboration and productivity. Customer service improved, employee engagement rose, and productivity gains delivered better returns.

 

Create a culture that's adaptable to change

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